AutoScout24 is a leading and well known European online automotive advertising portal. It enables its customers to buy and sell all kinds of vehicles in a very simple way.
Autoscout24 is a company that constantly improves their strategy and services. That's why they asked us to rework and polish some of their current projects.
In order to develop a new design and product strategy, we first took a closer look at Autoscout24, the target group and the problem definitions. Within the project, we conducted many internal workshops, interactive user tests and A/B tests. The goal: to understand what really matters!
The result of our collaboration: an optimised product strategy as well as a fresh, polished design system with a high recognition value. We had so much fun optimising the Autoscout24 platform and nailing the product!